Visual Data Tools

Privacy Policy


Updated May 25th, 2018

We strongly believe you have the right to privacy, in general, and in particular when using our apps. We collect a minimum of personal data as outlined below, primarily to track software licenses. We will never sell or share your personal information with a third party for any purpose.

Our data policy consists of the following:

Please contact us if you have any questions about our data collection practices or privacy policies. We'll be more than happy to discuss them with you.

Your Financial Data

We never have any of your financial data in our possession. Financial data, such as credit card numbers, are processed by our software sellers, either the Mac App Store or our direct online seller, FastSpring. They do not provide that information to Visual Data Tools.

Purchasing our Software through the Mac App Store

If you purchase our software through the Mac App Store, we do not receive any personal information about you. If you want to use our beta versions, we require you create an account with us. In this case, we will keep your name and email on file to verify your license.

When you launch the App Store version of DataGraph, DataGraph sends the Mac App store receipt embedded inside your application so that it can be verified by Apple’s server.

Purchasing our Software from VisualDataTools.com

When you make a purchase from our online reseller, FastSpring, you are asked for your name, email, address, and organization (optional). FastSpring will provide us this information in an email receipt and your name and email are used to automatically create an account in our server, assuming one did not already exist (i.e., from setting up a trial). We may analyze this by aggregating information (e.g., the percentage of users from each country). All aggregated data are kept anonymous.

When you register your software on a machine, we also require your machines serial number, which is kept on file on our servers. We require the machines serial number for two purposes (1) to verify your license and (2) to track the number of machines registered using your license.

When launched, DataGraph sends information about the user account and the serial number of the machine connected to the registration. This verifies the validity and enforces the usage limit. On launch, the app also checks our server to see if there is a new version available.

Registering a Software Trial

When you download a trial of our software, you are asked for your name and email. You are also asked for optional information such as whether you are a student and your field of study. This information helps us to better understand how our software will be used, allowing us to improve our products. We may analyze this by aggregating information (e.g., the percentage of users in different disciplines). All aggregated data are kept anonymous.

When you register your software trial on a machine, we also require your machines serial number, which is kept on file on our servers. We require the machines serial number for two purposes (1) to verify your trial and (2) to track the number of machines registered (i.e., trial users can register one machine).

Your name and email will be retained after your trial ends. We may contact you to determine your interest in our software and to send you promotions for our software. You can opt out of these messages by clicking the unsubscribe link in the emails or by sending an email to us directly. You can also request your name and email be removed from our records.

Data Collected from Email

There are two sources of data we maintain in emails (1) purchase receipts (2) support requests. We maintain email purchase receipts from our software resellers. These emails include name, email, affiliation (optional), and address. These emails are kept to verify purchase of our products. We maintain email records of support requests. These data are kept to allow us to refer back to past questions and provide the best customer service possible.

Reporting Run-time Exceptions

Runtime exceptions in the applications (caught before they cause a crash) are sent to our server. No personal data or data from the file you are working on is included, and there is no way for this data to be linked to a user. This data used to prioritize development and identify possible software issues. All communication is done through web requests, so the web server will log entries just like every web server.

Tracking Web Traffic through Google Analytics

We use google analytics to track views of our standard website and help documents. This is not used for web requests done by the application for purposes listed above. The data we have access to from google analytics is completely anonymous.

Software Usage Data

At this point, we do not gather information about how you use our applications. We do not ever collect any information about or have access to any of the data that you use in our software.

Removing Data from Our Records

If you no longer wish to use our products, we are able to remove records of emails and your name and email from our database. We will maintain a list of machine IDs that have tried our software but will keep this as anonymous data.

To comply with the European Union General Data Protection Regulation, any user may contact us to obtain copies of their personal data we maintain or to have their data removed from our records.

If you request all personal information be removed from our system, please be aware that your currently registered copies of our software will continue to work but you will not be able to upgrade to new versions, transfer your license to another machine, or register any new machines.

If you would like to remove data from our systems please contact us at help@visualdatatools.com.